Expansive Reach
- 478,000+ views generated in just 48 hours.
- +491.9% uplift in profile activity across platforms.
- 500% surge in profile views compared to pre-event levels.
Ideas Fest - (Sept 2025)
To deliver dynamic, real-time social media coverage of Ideas Fest 2025
Key Achievements
To deliver dynamic, real-time social media coverage of Ideas Fest 2025, amplifying the festival’s reach, driving digital engagement, and capturing the energy of the UK’s “festival for entrepreneurs.
Enhanced Engagement
- 12 hours of social-first video content shot and delivered, edited live on the move.
- Rain-soaked festival moments turned into thumb-stopping reels and stories.
- Strong UGC momentum from attendees amplifying the event’s digital footprint.
Follower & Audience Growth
- New audiences reached beyond the entrepreneurial community, extending Ideas Fest’s digital footprint nationally.
- High-profile guest appearances and thought-leader content drove spikes in saves, shares, and comments.
Content & Campaign Strategies
- Live, Agile Coverage: Festival content was captured, edited, and published in real time, creating a sense of immediacy and digital FOMO.
- UGC & Community Content: Attendee moments, speaker highlights, and behind-the-scenes snippets drove authenticity and wider shareability.
- Trend-Led Formats: Short-form video leveraged trending audio and formats to cut through on Instagram and TikTok.
Results
- Half a million views across socials within 2 days.
- Double-digit surges across every engagement metric.
- Festival visibility extended far beyond the grounds, with social buzz creating digital word-of-mouth.
Looking Ahead
The Ideas Fest takeover proved how agile, on-the-ground social storytelling can transform a live event into a high-impact digital moment. As WCS, we specialise in bringing the energy of real-world experiences into the digital space, capturing attention, building community, and driving measurable results.