What we did

Collaborative Strategy Development

Collaborative Strategy Development

Collaborated with Veloforte to devise a strategic plan aligning with BRAV Endurance’s goals for the Autumn/Winter collection launch.
Coordinated efforts to maximise organic social media reach and engagement through compelling content and collaborative initiatives.

Strategic Content Creation and Planning

Strategic Content Creation and Planning

Shot and created visually appealing and cohesive content that showcased the synergy between BRAV Endurance and Veloforte.
Strategically planned content release schedules to build anticipation and optimise organic reach across various social media platforms.
Crafted engaging and interactive captions to encourage audience participation within the giveaway and facilitate discussions around the collection launch.
Incorporated calls-to-action to prompt followers to explore the collaboration and share their thoughts.

Strategic Tagging and Mentioning

Strategic Tagging and Mentioning

Utilised strategic tagging and mentioning practices to enhance the visibility of the collaborative content.
Leveraged relevant hashtags and partner mentions to broaden the reach and appeal to both brands’ respective audiences.

How we did it

Cross-Promotion and Cross-Engagement

Cross-Promotion and Cross-Engagement

Actively engaged with Veloforte’s audience through cross-promotion, introducing BRAV Endurance to a new set of potential customers.
Encouraged cross-engagement by creating content that invited followers from both brands to interact, fostering a sense of community.

Interactive Reel Content

Interactive Reel Content

Produced a standout reel for the giveaway that not only showcased the collection but also engaged the audience with visually dynamic elements

Engagement-Driven Copy and Strategic Subscription Content

Engagement-Driven Copy and Strategic Subscription Content

Crafted an engaging and interactive caption to encourage audience participation within the giveaway and facilitate discussions around the collection launch.
Incorporated calls-to-action to prompt followers to explore BRAV’s latest collection on their website to drive sales as a result of increased awareness.

The results

459% Increase in Organic Social Reach

459% Increase in Organic Social Reach

Through collaborative efforts with Veloforte, the organic social media management strategy resulted in a 459% increase in reach, surpassing average account reach metrics.

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21k views for a single reel

21k views for a single reel

We also achieved over 21k views for a single reel, demonstrating the effectiveness of engaging content and the resonance of the collaboration with the target audience.

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292% increase in sales

292% increase in sales

On the day of the collaborative collection launch, BRAV Endurance witnessed a remarkable 292% increase in sales compared to the previous period, showcasing the direct impact of the organic social media strategy on revenue.

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