Brand Activations & Events Cardiff

Three we would run again tomorrow

High street stunts, launch nights and cultural activations.

The Royal Mint, The Hayes. A full-day immersive activation in the middle of Cardiff to launch a limited edition MONOPOLY coin marking the game’s 90th anniversary. We secured the location, ran the event end to end and built the stunt: costumed characters, a giant Monopoly hat on The Hayes and scratch cards loaded with prizes handed out to the public. It generated significant footfall and organic social coverage.

The Ivy Cardiff, Autumn Internationals. The Ivy is a national luxury brand, but the Cardiff restaurant is the only one in Wales. We arranged Welsh male voice choirs from rugby clubs across the Valleys to perform during lunch service on every Wales game day. It fully booked out lunch on those dates and made the point that The Ivy Cardiff is a Welsh destination, not a branch.

Lane7 Cardiff, venue launch. One of the UK’s biggest boutique bowling sites, opening on St Mary Street. We built a four-phase plan so the story ran for three weeks rather than one day: the announcement landed with Wales’s biggest news titles to get bookings live, then an exclusive creator and press preview, then the launch party itself.

What an activation is actually for

Footfall, bookings, coverage and a room full of the right people.

An activation that only looks good is a cost. The ones worth running move a number: covers booked, footfall on the day, enquiries in the inbox the week after.

The Ivy Christmas Showcase is the clearest example of what a well-cast room returns.

110

attendees: business leaders, influencers, TV presenters, rugby players and press

479,000

combined influencer and business reach

It produced direct enquiries for private bookings, brand collaborations with Utilita and Sweaty Betty, both since delivered, and the Gavin and Stacey wrap party, also delivered.

End to end event management. Location securing, licensing, suppliers, build, staffing and run of show. We have put a giant Monopoly hat on The Hayes, so the logistics rarely frighten us.

Creator and influencer casting. Built on real regional reach rather than follower counts, with the press list run alongside so the room works for coverage as well as content.

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What our clients say

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"Team Wales have been working with Chelsea and the WCS Team for over a year now and have found the agency to be a real asset to our business. Their creativity and knowledge of the digital and social media sector has been intrinsic to our planning for Glasgow 2026. We are currently working on our G2026 Marketing Campaign and are extremely excited to launch this in the coming months with the WCS Team."

Team Wales
Rebecca Edward-Symmons, CEO
"As a Welsh brand, it was a pleasure working with a team who truly understood our story and knew how to amplify it. WCS helped us boost engagement and brought fresh energy to the way we showcased Toca Vida Gin — always creative, collaborative, and a joy to work with. From content creation to social strategy, they captured our brand in a way that felt both authentic and impactful."

Toca Vida Gin
Elianna & Sam, Founders
"Working with WCS Agency has been a brilliant experience for both Wales Netball and Cardiff Dragons. From the outset, their team brought care, creativity, and serious energy to everything we’ve collaborated on. Their service is second to none – responsive, thoughtful, and always one step ahead. We especially love the spark they bring to our campaigns and events – it’s helped elevate our brand and engage our audiences in fresh, exciting ways. It’s a partnership we truly value and enjoy!"

Wales Netball & Cardiff Dragons
Sarah Boswell, CEO
"WCS Agency delivered expert, creative, and professional digital campaigns and content marketing that exceeded our expectations, and we highly recommend them!"

GCRS
Leah Louvain Eynon-Moule, Marketing Manager
"The services we have received from WCS have been fantastic! The content created for the hospitality lounges was modern, perfect for social media but also kept our values in mind; everyone involved behind the scenes was super friendly and got the job done efficiently. WCS/Cardiff Life also recently reached out in support of our women’s programme. Not only did they offer a platform to push our message they also sent down content creators to film an entire match, giving up their Sunday to support women’s sport in Wales. Diolch WCS you have been truly incredible. "

CCFC
Zoe Jenkins
"Sinead has been an absolute star to work with on the launch of Square and Fair. She was incredibly proactive and flexible, which made all the difference when things got hectic. Honestly, Sinead and the whole team at WCS helped me keep my sanity throughout the whole process! It felt like having an extra team member in our corner."

Cleverchefs – Square & Fair Launch
Jihane Rodriguez, Marketing Director
"We’ve been working with WCS and Sinead now for a few weeks and have to say I’m very pleased with how things are going. Sinead is very warm and welcoming and has a calm head in stressful situations. She is diligent and keeps good time so when we make plans for meetings I can be confident that they will be adhered to. It feels like we’re on the same team and even if there are things she may disagree with, she relays that information constructively. All in all, an asset to the team."

IV Wetroom
Jerome Edeyt, Founder
"I’ve been working with WCS for around a year and honestly cannot praise them enough. From the very beginning, collaboration has been easy, effective, and enjoyable. Caitlyn’s account management is second to none (nothing is ever too much trouble), and the wider WCS team have been fantastic during our more recent content and video projects, bringing energy, ideas, and a forward-thinking approach to everything they do. WCS are not just an agency; they genuinely feel like an extension of our marketing team and it’s a real pleasure working with them."

Ethos Group
Annie Martin, Marketing Manager