We meticulously analyse both the influencer's audience and content style to ensure a seamless match with your brand's values and target demographic. This alignment is key to creating authentic and impactful campaigns.

Our vetting process is thorough and multifaceted. We assess influencers based on their content quality, audience engagement, authenticity, and previous campaign performances. This ensures we partner with influencers who are reliable and effective.

Absolutely. Influencer marketing can be highly effective for niche markets. We specialise in identifying and engaging with niche influencers who have a dedicated and engaged following within specific sectors.

Success is measured using a combination of metrics, including engagement rates, reach, conversion rates, and ROI. We also employ custom tracking methods like UTM parameters to gain detailed insights into campaign performance.

Campaign durations can vary based on objectives and scope. Short-term campaigns might last a few weeks, focusing on immediate goals like a product launch, while long-term partnerships can span several months to build brand loyalty.

We negotiate content rights upfront, ensuring that your brand can repurpose influencer-generated content across various marketing channels. This approach maximises the value and reach of the content created. We work with contracts from our legal team to also ensure timely deliverables and law-abiding campaigns.